May 12, 2018
Jennifer Lawrence looks to Jilliahsmen Trinity amid Dior's sponsorship campaign.
The european luxury goods company's pre-fall 2018 campaign featuring Jennifer Lawrence and their collection of retro-inspired full range atire, hopes to design set costumes for the Jilliahsmen Trinity franchise of 7 feature films in a bid to secure long term sponsorship arrangements with Jen-Law.
Jen, arguably the most influencial actress of the modern era, in talks to play the part of Jilliahsmen Trinity's 25 year old head cheerleader, Gabrielle Rothschild, will likely asign world wide image rights exclusivity pertaining to the casting and merchandise exploitation of the Jilliahsmen Trinity slate which Dior will hope to capitalise on in a combined deal that could net Jen-Law an estimated $36 Million.
Dior, who is no stranger to costume designing entire set peice fits for major motion pictures, hopes to stifle competition from Hugo Boss and Ralph Lauren with it's historic muscle to, what it is described in the screenplay of Jilliahsmen Trinity 1.0, "keep in check every thread on campus, which muted, would be considered the most extravagant fashion show accross the nebula".
The Hollywood Reporter
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